SOCIAL MEDIA Episodes

If Linkedin is on your list of platforms you need to do better on in 2023, then this episode will get you taking notes and even more importantly taking action on your marketing this year. Linkedin has long been one …

In the quest to assure people I was never going to “make them dance and point” on Tiktok and Instagram as a marketing coach I did something terrible. I made it sound like there was something wrong with doing exactly …

Is the fear of meanies, trolls and haters holding you back on using social media for your business? Or even worse - preventing you from showing up with confidence for your business? I want to help you turn that fear …

I love the power of freely available content that helps your potential customer find real gems of information from you. This is called ungated content as all they need to do is check out your social media, read a blog, …

There is one constant in digital marketing. And that constant is change. Sometimes it’s a change for the better, sometimes it’s not, and sometimes so much changes at once it’s hard to work out what on earth is going on. …

This is not my normal type of podcast! I wanted to share with you some of my new book Be a Spider, Build a Web: Sticky Content Marketing for Small Businesses. And I don’t think I’ve ever listened to a …

How one piece of content a week can become your content strategy saviour One of the most common questions I get around marketing is on how to create content that works. I’m going to be completely honest and say that …

Tik Tok can be an incredible timesucker. It can also be incredible for your business. We often suggest the addition to Tik tok to our clients, especially those who sell products, or those wanting to build a personal brand. Pa...

With the internet getting noisier and noisier, the quest to get people’s attention is getting harder and harder. We now have three seconds to help people make the call - slow and take a look, or move right along. What …

BONUS: Social Media update, 8th February 2022 with Sarah Galbraith The social media landscape is constantly changing. And it’s hard to keep up In 2021 Sarah Galbraith from The Social Approach, and I started to regular fortnig...

Find out my favourite tools, apps and online solutions that help us create content, develop materials, and keep the content machine churning without causing us all to burn out. I first started in marketing over twenty years a...

Have you dipped your toes into using LinkedIn but are not sure if it’s a social media platform you should be focusing on? Or have you been putting effort into it but haven’t seen an increase of leads or sales …

I formally apologise for everything bad I’ve ever said about Linkedin Company Pages in the past, because today’s guest Michelle J Raymond has changed my mind! If you’ve also always wondered “Should I have one, and if I do, wh...

Have you ever wondered how to get over a hundred thousand followers in a year on Instagram? I know I have! So I was thrilled that Lucas O’Keefe agreed to share exactly what he did to grow his account by …

Today I’m sharing with you what content I create from my podcast episodes every week. Learning to repurpose content is a huge step towards creating cohesive, on brand and on track content for your prospective clients to find ...