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In this episode we cover:
How Michelle got started with content creation
How the brand voice is key to standing out in your marketing
Why Michelle needs long form content for her social media content creation
How to talk to ChatGPT
What types of content it can help create
How to get better results from it
What I’m also using it for
I can’t believe that I had no idea ChatGPT was on the horizon a year ago.
Now I use it everyday for our business and with my coaching and strategy clients to help them create compelling content
What I don’t want them (or you) to do is create crappy generic content. I’ve lost touch of how many landing pages, blogs, websites and posts I’m seeing written with a distinctly AI feel to them.
I WELCOME it.
The more a small business owner pushes out generic AI content, the more our stuff will shine out.
They are making it easier for us!
There are some super clever ways to use ChatGPT and still use your own words, voice and feel.
I reckon I’ve got a great working knowledge on them but I know that my guest today, Michelle Lange is the master of getting the goodness from ChatGPT and is using it super creatively.
We’re going to take a look at the wide array of different posts and content she creates.
You’ll be able to pick up and use her ideas with your content and it won’t look AI generated.
Which is amazing right?!
As marketers we both see it’s not necessarily a time saver as it’s a brain saver. It helps you use your brain more creatively and removes some of the adminly content planning side that saps our energy.
So grab some headphones and start listening. Michelle’s definitely got some clever tips in store for you today.
In this episode we cover:
Important Links
Connect with Michelle on Instagram
Come to Rachel’s Free content strategy workshops
Buy your copy of Be a Spider, Build a Web
Become a part of the MAP IT Marketing Facebook group
Register interest for Rachel’s content coaching programme
Join the My MAP IT Marketing Strategy School
See omnystudio.com/listener for privacy information.
Owner of Michelle Lang Inc.
Teacher of 23 years turned social media maven! Say goodbye to social media confusion. Learn step-by-step content marketing solutions to grow and leverage your social media to attract new customers. I'll teach you easy ways to promote your business on social media that doesn't feel sleazy or isn't time consuming!
