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I’m not a fan of nitty gritty action lists, but I do love mapping out a plan. I’m extremely goal orientated, and always want to know my “why” before I commit to anything. If the goal is juicy enough I’ll work incredibly hard to reach it.
I also love the idea of being a little more whimsical with my planning, although if I’m completely honest, I’m not sure I’ve got it in me to do it! I can’t start something then work out how it’s all going to bring in the income. But after working with thousands of small business owners, I know that many people can.
One of the common questions I get asked is how to monetise a Facebook Group you may have started. Depending on the niche it can be complicated to make sudden changes and if there wasn’t a plan for this at the start, you may need to slowly introduce new guidelines and expectations.
There is no one right way to build a business. And there’s no right way to incorporate a Facebook group into that.
Ines Curin started her business with a Facebook group. It was a singular purpose - to create a space for New Zealand women in business, where they could build a community. Several years later she now runs a group called Girls Talk Business NZ with 8.5k members. The business side of the group has evolved and changed and how Ines is in a place where she’s confident it’s moving in the right direction.
Whereas I’m the planner extreme, Ines has taken a gentler approach and her style may appeal to how you’d like to grow a group and business too.
In this episode we cover:
Important Links
Check out Girls Talk Business NZ
The Girls Talk Business website
Buy your copy of Be a Spider, Build a Web
Register interest for Rachel’s content coaching programme
Join the My MAP IT Marketing Strategy School
Become a part of our Facebook group
See omnystudio.com/listener for privacy information.
Founder of Girls Talk Business
Ines is the founder of Girls Talk Business, a Trusted Network Business Community that supports women in business.
I was born in Croatia; my parents brought me to New Zealand when I was eight years old. I think this experience helped me build resilience to face any situation head-on. I've been married to my childhood sweetheart Dennis for 27 years and we have two fantastic adult children who show me how to be the best version of myself every day. I started Girls Talk Business in 2018. Actually, the FB group started out as Girls in Business NZ an off-shoot from The Girls In Business group which had over 10k members at the time. I remember offering to admin this group with another woman and at about 300 members I started to ask myself what is the purpose of this group. That was my first aha moment where I realised I need a reason to do this. And after 4 years I finally have my answer.
I want to help women in business like me who struggle to step into the light. When I started this group a few years back, I struggled to engage with my audience. At the time, I felt my writing skills were lacking, and I would spend much of my time playing the observer. One of the questions that would constantly haunt me: what if no one reads my posts. It all felt so overwhelming, and I had no idea where to start or what to say. Girls Talk Business helped me find my voice, create my boundaries and understand my purpose. I believe being happy is the most important part of running your business, so if you find your business is not giving your joy then you are in the wrong b…
