Listen to our latest episode!

Videos

April 23, 2021

Super Easy Tip to Improve Sound On Videos And Podcasts ( USING An $80NZD Microphone)

Sound quality is so important when doing video or podcasts. And there is a super simple way you can improve your sound immediately! You don't even need to spend throusands getting it right - and it's all about becing more consciopus of how you collect that sound.

View more
April 22, 2021

Retailers: Here’s an easy way to use video marketing for your business #shorts

This took me 2minutes to film in four segments, then popped them together using InShot. Layered on a track of music and a voice over and done. Use this for a reel, tick rock, short , LinkedIn stories, and pinterest - easy!

View more
April 18, 2021

Seven ways you may be wasting money on your marketing

I'm a stinge when it comes to our client's money! I know every dollar you spend is off your profit - so you've got to make it count (and help you make more profit!) So here are seven ways businesses can waste money on their marketing (any apply to you?)…

View more
April 16, 2021

Come be a part of our free coaching community!

We truly want you to grow a business that helps you develop confidence and capability. So we'd like to help you. Come be a part of our free marketing coaching, with weekly emails, almost weekly free webinars, and a friendly online community of business owners just like you! All you…

View more
April 16, 2021

LINKEDIN CONTENT HACK: Here's a cool way to see what sort of content is trending on Linkedin

It's hard to get great intel with Linkedin but if you've got a company page, you can use this hack to work out what sort of content is trending on Linkedin and then either share it, or take elements from it to help your business content

View more
April 16, 2021

Drop the fear of showing up for your business! #shorts

Todays marketing strategies need you in them. You as a business owner, showing up. And yes - some people wont vibe it. But the right people will! Learn how to build a personsl brand to grow your business

View more
April 15, 2021

Do you need a cookie? #shorts

If you want to maximise the power of your website , perhaps you need a cookie. Here is what it is ( and why you can’t eat it)

View more
April 11, 2021

What makes a marketing strategy for small business effective?

We often get people who've worked with a bunch of other marketing strategists in the past. and we've worked out how to make sure that a marketing strategy for small business will actually work - and it might not what you think https://www.identifymarketing.co.nz/

View more
March 28, 2021

Remove the Expectation of Perfection

I used to find video and showing up sooo hard to do! I worried about what people would think To be honest I really only did it because I was DESPERATE to turn our business around about four years ago I used to be REALLY bad at it! And yet…

View more
March 27, 2021

How to: Setting up a LinkedIn profile #shorts

Who is on LinkedIn? It’s an amazing platform if you want to create relationships direct with your fans, and future clients! Lots of people have an outdated block on what LinkedIn is - which is a shame! It’s a place to build deep relationships and really learn human to human…

View more
March 26, 2021

Narrow the Arrow in your marketing to target your audience #shorts (original song)

🎯 Narrow the arrow in your messaging! 🎯 Narrow who you are selling to 🎯 Narrow what you are selling them 🎯 Narrow how you explain what you will sell them Make it simple, clear and keep it narrow ✅ It makes your message sharp ✅ It cuts through the…

View more
March 26, 2021

How to become more comfortable using video for your small business #shorts

🤚 Who feels uncomfortable when doing video? Like any relationship, it often comes down to time! The more time you spend in front of it, the better you feel! If the camera was a person, would the way you talk in front of it ( to it) match how you…

View more
March 26, 2021

What you need more than great marketing tactics #shorts

I love learning marketing tricks and tips But it means nothing without a really clear and focussed marketing strategy that helps you stay focussed on who you are marketing to and what you are tell them you do! Start with a marketing strategy ( and we can help with that!

View more
March 26, 2021

Content creation: start with a blog then repurpose it! #shorts

Use our system ( as seen in this infographic) to take your blog content and repurpose it across different platforms, keeping your message on point and focussed. This is one of the many infographics our small business ownerclients get to help them understand marketing strategy for their business It comes…

View more
March 26, 2021

How to fix your Instagram shopping issue #shorts

If you can’t use Instagram shopping since you turned on two factor authentication to sort out your biz Facebook - here is the fix! You need to turn 2fa on in Insta too!

View more
March 26, 2021

How to create inserts with pip in InShot #shorts

I use InShot for all my video content shot on my phone Here is one of the ways you can make it more interactive and it’s easy ( this is double speed. It took me 59 seconds to do)

View more
March 26, 2021

How to get started on video #shorts

Here’s how I improve my skills - I play, I test, I experiment, I fail, I get better

View more
March 21, 2021

ZOHO Sales IQ Chat, tracking and client acquisition

ZOHO Sales IQ helps with two core functions of your marketing 1. It provides chat on your website, that can be answered through a desktop or mobile app 2. It tracks visitor behaviour 3. It creates a history of behaviour once they become a lead We love using and helping…

View more
March 21, 2021

Getting Started with Facebook Ads

Walk through how to set up business manager, setting up a pixel, what's involved in facebook business manager and how to set up an ad (if you want to fastforward to the ad building, it's at about 1:10

View more
March 21, 2021

ActiveCampaign: HOW we're sending weekly emails to everyone except one big group

People often ask "how do I not send too many emails?" when emailing your list (from anywhere but for this it's Active Campaign) Some of our contacts are getting quite a few emails at the moment as some people are coming to weekly webinars. Each webinar has its own nurture…

View more
March 14, 2021

Zoho Social A brief overview and how to create and schedule a post for Instagram

We are ZOHO partners and so we use Zoho ourselves for our own marketing agency, I wanted to walk through with you how we use Zoho social to help us with our business. This zoho social demo will show you how we use zoho social. Now, we don't post everything…

View more
March 14, 2021

ZOHO ONE Using Zoho Connect How we use it internally and externally as an agency Captioned by Zubt

ZOHO CRM is onyl one part of the ZOHO ONE package - and working several of the apps and tools together helps you to provide a better running business, and furuther opportunity to grow brand loyalty and teamwork across your business model Today I wanted to show you a little…

View more
March 12, 2021

Marketing Strategy for small businesses: Be a Spider, Build a Web

It's a Rachel Klaver classic! Be a spider - build a web! If you want to succeed in marketing, you need to think like a spider and build a web. 🕷️ When I started to use the phrase “Be a spider, build a web” I decided to find out how…

View more
March 12, 2021

Perfection isn't a beginners sport when it comes to digital marketing content!

Hey! How you going about all this pressure and stuff around? You know, like how people like me harp and harp on about how you got to do video and you gotta show up on social media and it's just like COME ON NOW! Give me a break! Look I'll…

View more